For Real Estate Agents

Stop renting leads.
Own how AI describes you.

Buyers now ask ChatGPT, Google AI, Perplexity, Gemini, and Claude about your market before they ever call an agent — and buyer agreements get signed earlier than they used to. When AI answers “who’s a good agent in your area,” someone gets named. We measure whether it’s you, and show you what to fix if it isn’t.

$3,500 flat · 14-day baseline · 30-day fix plan · 90-day retest included · no retainer

The problem

The search moved. The leads you’re paying for didn’t.

01 · AI first

Buyers ask AI before they call anyone.

Market questions, process questions, and “who should I work with” questions now start in ChatGPT and Gemini — not in a portal search, and not with a referral.

02 · The portal treadmill

Portal leads are rented, not owned.

Referral-network success fees run 15–40% of your commission on referred deals, per Zillow’s own pricing documentation. The moment you stop paying, the pipeline stops.

03 · Public record wins

AI answers from your public record.

Engines assemble their picture of you from profiles, reviews, brokerage bios, directories, and press. If that record is thin or inconsistent, they name the agent whose record isn’t.

Use AI for housing info
82%
Of surveyed Americans in the housing market, per an October 2025 industry survey.
Referral success fees
15–40%
Of commission on referred deals. Zillow’s published pricing.
Runs per question
n ≥ 7
Our sampling floor. One AI answer is an anecdote, not a measurement.

Why this audit

Measured like evidence. Written like compliance is reading.

Measurement rigor

Repeated runs, confidence intervals, cited sources.

AI answers change between runs. So we don’t screenshot one answer and call it your baseline — we sample.

  • Every question runs at least 7 times per engine, so your named-rate carries a 95% confidence interval.
  • Every answer is captured verbatim; every cited source is traced to a URL.
  • Engines are split by what they can actually read — Google’s ecosystem reads your Google profile and reviews; open-web engines can’t. The fix plan respects that split.

Compliance awareness

A copy gate built for real estate rules.

Every draft in your fix plan passes an automated gate before you see it — built for the rules agents actually answer to.

  • Flags Fair Housing steering language before it reaches a draft.
  • Tracks post-settlement buyer-representation boundaries in how services get described.
  • Checks REALTOR® trademark usage against the mark’s rules.
  • No invented stats, no manufactured social proof, no outcome promises — by design, not by exception.

How it works

Baseline, fix plan, retest.

Step 01 · Days 1–14

We capture what AI says about you.

The questions buyers and sellers ask about your market and the people who work it, run across 5 engines: ChatGPT, Google AI, Perplexity, Gemini, Claude. Every answer verbatim, every source traced.

Step 02 · Day 14

You get the 30-day fix plan.

A ranked queue across your profiles, reviews, brokerage bio, and directory listings: fix now, needs approval, or defer. Drafts arrive pre-screened by the compliance gate.

Step 03 · Day 90

We retest.

Same questions. Same engines. Same sampling. Measured against your baseline so you can see exactly what moved. Included in the price.

Pricing

One audit. One price. No retainer.

AuthorityMap Audit · one-time

$3,500 flat
  • 14-day AI answer baseline
  • 5-engine answer capture, n ≥ 7 per question
  • Public record & competitor comparison
  • Private dashboard (not a PDF)
  • 30-day ranked fix queue, compliance-screened
  • 90-day retest included
Audit my AI visibility

Pay once. No retainer. No ranking, lead-volume, or outcome claims — visibility measurement and a public-record fix plan. See full pricing and what is included.

What it looks like

See a full agent audit, worked end to end.

Demonstration · fictional agent

Dana Reyes is not a real agent. She’s a fully synthetic persona we use to demonstrate the agent audit without exposing any client’s data: the question set buyers actually ask, the engine-by-engine capture, the compliance gate catching steering language in draft copy, and the ranked fix queue.

Every number in the sample is labeled as demonstration data. Your audit follows the same method with your market’s real answers.

Walk through the worked sample

FAQ

Questions agents actually ask.

How is this different from an SEO audit or a portal profile review?

SEO asks whether Google ranks a page about you, and a portal review looks at one profile in one place. AuthorityMap asks a different question: when a buyer or seller asks ChatGPT, Google AI, Perplexity, Gemini, or Claude who to work with in your market, do you get named, described correctly, and supported by the sources those engines actually cite?

Will this guarantee I get named by AI or win more listings?

No. We don’t promise rankings, leads, listings, or AI citations. We show you exactly what AI engines say about you today, measured across repeated runs, where your public record is thin or conflicting, and what to fix so engines have a clearer, verifiable picture of you.

How do you handle Fair Housing and advertising rules?

Every draft we produce passes through a compliance gate built for real estate: it flags Fair Housing steering language, claims that conflict with post-settlement buyer-representation rules, and misuse of the REALTOR® trademark. We measure visibility and strengthen your public record; we never draft copy that characterizes neighborhoods by who lives there.

What do you actually measure for an agent?

The questions buyers and sellers actually ask AI about your market and the people who work it, run repeatedly per engine — at least seven runs per question — so results carry confidence intervals instead of one-off anecdotes. We record whether you’re named, who’s named instead, and which public sources each engine cited when it answered.

Do you work with teams and brokerages?

Yes. Individual agents are the core engagement. Teams and brokerages scope multi-agent audits on a per-agent basis, with the same methodology and the same deliverable for each agent.

What about ongoing monitoring?

Optional. After your baseline and retest, CredibilityWatch can rerun the prompts on a schedule and alert you when reviews, profiles, or competitor signals shift.

Want the details? Prompt matrix, evidence tiers, scoring, and compliance boundaries.
Read the methodology

Request an audit

Find out what AI says when buyers ask.

14-day baseline. 30-day fix plan. 90-day retest included. No retainer. $3,500, flat.